WhatsApp Business App: Awaits for Smaller Businesses
The WhatsApp Business App is aimed at the Facebook owned WhatsApp is our day to day commuter of instant messages, video calls, calls, which are end to end encrypted. Life is seamlessly boring without not having an access this app. Recently, WhatsApp has unveiled an avenue for the smaller companies to interact with the customers in the most easy way possible. A couple of days back, The WhatsApp Business app has been debuted in India. Last year, WhatsApp Biz app had been in rounds during September and launched a pilot by partnering with companies such as MakeMyTrip, BookMyShow and Netflix. The new app was initially arrived in handful of countries such as Indonesia, Italy, Mexico, UK, The US. Surprisingly, the app was tested in India and Brazil, way ahead of its public release.
Making it easier for small companies to connect with their customers, and more convenient for the 1.3 billion WhatsApp users to chat with businesses that matter to them. The app will help customers with useful information such as a business description, email or store addresses and website. The WhatsApp Business app is now available for free download in Play store in India. It is compatible with devices running Android 4.0.3 and above. A version with similar features is also expected to be available for iOS devices in the coming future.
Unlike the original WhatsApp App, the business-cenetric offering allows businesses to create their own profiles with information such as business description, email, or store addresses, and website. It also provides smart messaging tools to let businesses use quick replies and give fast answers to frequently asked questions. The app also has options to send greetings messages to new customers and set away messages when the companies are busy. Further, there are metrics such as the number of messages read and WhatsApp pp Web support to let companies send and receive messages directly through a desktop. Web support to let companies send and receive messages directly through a desktop.