Samsung India Holds Hands With Facebook to Take Its Offline Retailers Online
Samsung India has held hands with social media biggie Facebook to prepare offline retailers to go computerized on stages like Instagram and WhatsApp. The two organizations have just prepared more than 800 offline retailers and all the more instructional courses are arranged in the coming weeks.
“The presence of local Samsung retailers on Facebook, Instagram, and WhatsApp will help consumers reach out to their local retailers for more information about their desired Galaxy smartphone, and shop for Galaxy smartphones on the platform of their choice,” Samsung said in a statement.
“Our partnership with Facebook is helping a large number of our retail partners go digital in a big way. By leveraging the Facebook training, our retail partners will be able to discover and target local consumers digitally,” Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India, said in a statement.
The preparation helps Samsung’s offline retailers make their business known locally and set up their business pages and records on Facebook, Instagram, and WhatsApp.”With the changing environment around COVID-19, people are spending more time on digital platforms including the Facebook family of apps. This has led brands to alter go-to-market models by adapting to changes in the value chain, rapidly digitizing key journeys,” Prasanjeet Dutta Baruah, Vertical Head – Technology, Telecom, Automotive, and New Business at Facebook India, said in a statement.